Public Relations Cases: International Perspectives�Ed. 3 (eText) Lifetime Access Edition_13 and engagement

and engagement

ISBN: 9781292164083

Format: PRINT

both in public and private sector organizations

a team of renowned educators provides students and professionals alike with a comprehensive introduction to forensic accounting

Public Relations Cases: International Perspectives�Ed. 3 (eText) Lifetime Access Edition_13 and engagementOverview: This unique collection of contemporary international public relations (PR) case studies gives the reader in depth insight into effective PR practice in a range of organizational contexts. The global cases demonstrate the breadth and sophistication of the public relations function, both in public and private sector organizations. This fully updated third edition of Public Relations Cases offers fresh perspectives on the changing face of