The New Age of Public Relations academic-book மேலும் இந்த கவிதைப் புத்தகத்திற்கு

மேலும் இந்த கவிதைப் புத்தகத்திற்கு

and lost opportunities

In this new collection of ‘real’ stories get mesmerised by sketches of service-excellence

and vengeance births a legacy soaked in venom

lead with integrity

The New Age of Public Relations academic-book மேலும் இந்த கவிதைப் புத்தகத்திற்கு"For over three decades, Public Relations in India has operated on a model of ""Interruption"" and ""Gatekeeping."" Brands begged journalists for coverage, spoke in the stiff, colonial dialect of ""Babu English,"" and measured success by the thickness of their clip books. That world is dead. ""The New Age of Public Relations"" is the definitive manifesto for the post digital era. It argues that we have moved from an age of Control to an age of